New trends in the world of sport
In October of 2016, results of a survey that it carried out between the professionals of the sport sector were published. And that gives us the keys to the fundamental trends in 2017 in the world of fitness. In number one of them, something that affects not only the sport world, precisely. We talk about wearables. That is, technology at the service of any facet of our lives. The rise of wearables is associated with the usefulness of digital to help us.
But, similarly, it is linked to the personalization of the service, the specific programs and the individual results.
In a commitment to focus on each specific user that also works, as we know, in the world of marketing.

Based on this trend, a team of young entrepreneurs will launch in October 2017 a new digital proposal to locate the formation of sport points through a geolocation system, although it´s true that this system is used by many applications, go much beyond a Simple system of localization of training centers, look for a viable solution for people who want to do sport with highly trained professionals in an accessible way and achieving short-term objectives, also, to generate an interaction and permanence of the user in the application, through Of virtual incentives that can be transformed into tangible awards.

This project began to work from the middle of 2017 and will be released next October with version 1.0, it has been thought up to version 5.0 so the new features it will bring will be really impressive.


The team is conformed by Rolando Loayza (UX/UI Platform – C.D. – Athlete, more than 10 years of experience in Graphic Design and Branding), Aurelio Denegri (Digital Marketing – CEO, Marketing and Administration, more than 3 years of experience in digital projects), Kenyi Rodriguez (Director of iOS development – CTO, Software Engineer with more than 10 years of experience in apple platforms), Oscar Pando (Backend support and software development – S.D., Systems Engineer with more than 8 years of experience) and Alexander Lavi (Audiovisual Director – V.P.D., more than 10 years of experience in audiovisual communication) are responsible for combining a sports proposal with technology and marketing.

The project will be presented in other countries such as Canada, where the trend of growth of the fitness world in LATAM will be exposed, the idea is to be able to inform potential investors and accelerators of Start-Ups about the innovative proposal of this system that promises to change the concept of training Customized using technology.

®Yuju recompénsate. FitPoints